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V.6 N.1, November 2000

Alternative Curriculum Evaluation: A Critical Approach to Assess Social Engineering Programs

by Emery J. Hyslop-Margison
ejhyslop@sfu.ca

Faculty of Education
Simon Fraser University

Abstract

Public education in the current era of economic globalization is faced with increased pressure from a range of public and private sources to develop and implement various career preparedness programs. Although the number of these programs continues to grow, there has been little formal research conducted to determine the ethical appropriateness, social impact, or conceptual soundness of transforming education in this manner. Traditionally, the typical method to evaluate vocational education and training programs employs a systems management approach where important questions regarding moral assumptions and social implications remain unaddressed. Indeed, by focusing on the how and ignoring the ethically obligatory question of why, systems management evaluations tend to be socially reproductive. Employing British Columbia's Career and Personal Planning 8 to 12 Curriculum as a model, this paper proposes a critical approach to evaluate the ethical, social, and educational consequences of curricula implemented for social engineering purposes.

Introduction

Public schooling in virtually all industrialized countries faces growing pressure from the corporate sector to adopt occupationally relevant curriculum (Crouch et al., 1997). As part of the growing international trend toward developing education and training programs, the British Columbia Ministry of Education, Skills and Training introduced the Career and Personal Planning (CAPP) 8 to 12 curriculum in 1995. The ministry's rationale for developing the program is based on the suggested need for schools to contribute to the development of "well-rounded, balanced individuals" (p.1). CAPP courses in grades 11 and 12 are mandatory for graduation because, the ministry contends, "students [should] understand the relevance of their studies and acquire knowledge, skills and attitudes that can help them make appropriate personal decisions and manage their lives more effectively" (p.1). In spite of the present popularity of employability skills curricula, however, little formal research has been conducted to assess the ethical appropriateness, social impact, or conceptual soundness of transforming Canadian schools in this fashion. This paper takes a preliminary step to correct this deficit by proposing a method to investigate the ethical, social, and educational consequences of curricula implemented for social and vocational purposes.

Curriculum evaluations of vocational education programs typically adopt a systems management approach that includes four basic stages of development: 1) selecting evaluation targets, that is, determining what is to be measured and how; 2) planning the evaluation, that is, determining data collection methods; 3) collecting and analyzing the data; and 4) preparing the evaluation report (Chandler et al., 1997; Vannatta et al., 1998). Systems management evaluations assume the effectiveness of a system, in this case employability skills curricula, can be evaluated on the basis of how closely the system output matches system objectives (Apple, 1990). Although these evaluations promote the achievement of curriculum objectives by highlighting a program's instrumental inadequacies, their functionalist format severely restricts the scope of critical inquiry. Systems management evaluations may determine whether curriculum objectives have been realized through the program's recommended methods, but they do not assess whether those objectives, especially when placed within the larger social context, can be ethically, conceptually, or educationally justified.

The inductive research methods employed in systems management evaluations produce impressive statistical charts and data, but explain little, if anything, of the social structures from which the data emerge. The positivist tradition supporting this approach to curriculum evaluation requires education researchers to adopt methods and terminology developed by the natural sciences. Within inductive education research, for example, there is an overriding emphasis on the noble and impressive scientific research requirements of reliability, validity and generalizability. Since scientific discourse is generally afforded a higher epistemic status in education than the discussion of ethical issues, system management evaluations are exceptionally popular, while foundational questions associated with curriculum reform, regardless of their tremendous importance, remain virtually ignored (Apple, 1990). By neglecting the social and ideological structures that underpin curriculum development and implementation, then, these evaluations fail to investigate the impact of social engineering programs, that is, programs designed to improve social efficiency, on students outside stated learning outcomes.

In this paper, I conceptualize curriculum evaluation in a rather different fashion from how it is conceived within system management methodology. I hope to provide educators with a program evaluation approach to enhance our understanding of how curriculum designed to effect social and occupational efficiency within market economy cultures fully interacts with students, schools, and society. This proposed method combines elements of a social evaluation approach fashioned by Apple and Beyer (1985) with a critical ethnography model developed by Carspecken (1995), and includes five levels or basic categories of inquiry: 1) an analysis of the social and ideological context into which the program is introduced, and how that context is currently influencing school reform; 2) exposing the hidden curriculum accompanying the educational change, and reviewing its potential impact on students and society; 3) a conceptual analysis of the formal curriculum; 4) an ethnographic collection of data to acquire knowledge of the dynamic interaction between curricula and classroom culture; and 5) an analysis of the findings from these four steps through a critical conceptual framework founded on principles of social justice and equality. The five phases of analysis are not applied in rigid chronological fashion, however, but rather in an overlapping, on-going and interconnected format.

Evaluating the Context of Curriculum Change

The analysis of context is designed to reveal the ideological connections between dominant social forces, that is, corporations, and education policy change, and to identify and critique the various assumptions underpinning vocational and social preparedness programs. These ideological assumptions reflect ethical, ontological, and social viewpoints subject to evaluation through the critical lens provided in phase five. Evaluations limiting their inquiry to schools and programs, while ignoring social context, remain relatively unreflective about interests, values, and ideologies in curriculum:

If our unit of analysis is only the school, the issues surrounding curriculum evaluation can stand alone and less of a serious challenge can be made against the process/product path it has taken. If, however, the school is interpreted as inextricably connected to powerful institutions and classes outside itself, then our unit of analysis must include these connections. (Apple and Beyer, 1983, p. 427)

Since schools are not immune to social pressures, disregarding social context and the connected ideological assumptions precipitating curriculum reform, suggests that evaluators accept the view that the problems, values, and objectives of education are those identified by dominant social interests, or the intellectual and political hegemony (Gramsci, 1971). This problem is consistent with Bourdieu and Passeron's (1994) observation that the education system is primarily ideological, and directed at legitimating the established order, reproducing class relations and ensuring the hereditary transmission of cultural capital. In the absence of contextual analysis of employability skills curricula, the hegemonic corporate culture from which these programs emerge, and its attending values and agenda, is virtually insulated from evaluation. The subsequent shift from the macro to the micro level of analysis should also reveal how local education practice is influenced by global market forces, and how theory translates into classroom experience in social engineering programs (Taylor, 1998).

A brief analysis of the present social context and its direct impact on CAPP, reveals the influence economic forces currently exact on public education policy by imposing market economy values on schools. The Conference Board of Canada (CBOC) is the central lobbying force for domestic private sector business interests in public education policy development. This organization funds two education councils, the national council and the corporate council, both entirely dedicated to influencing Canadian public schooling. The corporate council, comprised of senior executives from CBOC member companies, includes a disproportionate number of executives from large technology related corporations (Taylor, 1998). The corporate council developed the influential Employability Skills Profile (ESP), a list of generic skills employers supposedly require in students they hire (CBOC, 1997).

The CBOC's impact on Canadian public education policy has been both widespread and profound. The board reports, for example, that business-education partnerships are in "explosion mode" with twenty thousand now in place across the country (Robertson, 1998). In Alberta, numerous programs already have been undertaken based on CBOC initiatives (Taylor, 1998). In British Columbia, the CBOC plays an authoritative role in the career preparedness component of CAPP, as students are expected to master ESP skills before graduating from secondary school (CAPP, 1995).The CBOC's stated interest in education is to engage business and schools "in partnerships that foster learning excellence to ensure that Canada is successful and competitive in the global economy" (CBOC, 1997, n.p.).

From its business-driven perspective, the concepts of "success and excellence" are inextricably connected to attaining the quantifiable rewards consistent with the consumerism of market economy culture. A CBOC pamphlet, Matching Education to the Needs of Society (1995), reflects the board's functionalist education agenda by asking, "Is the present [education] system capable of preparing students for the challenges of the 21st century and for a working life that is characterized by high technology and rapid change?" (n.p.). Kuehn (1997) has challenged the moral, ontological, and educational assumptions entailed in corporate schooling objectives for viewing students as human capital, and marginalizing the social, cultural, and ethical responsibilities of schools. Regardless of whether one agrees with Kuehn's analysis, highlighting the connections between dominant social interests and education exposes the assumptions and influences propelling educational change to critical review.

A common assumption on which employability skills programs are predicated is their hypothesized ability to improve labour market opportunities for students (CAPP, 1995; CBOC, 1997). To evaluate the warrant for this claim requires more than a mere review of student achievement scores or curriculum delivery protocols. Rather, in the case of CAPP and other similar programs, the contextual phase includes an analysis of current labour market conditions to determine whether individual skill deficits are a major contributing factor to unacceptable unemployment levels. In fact, a preliminary investigation of labour market circumstances suggests that skill deficits have little to do with present unemployment levels, and the rationale for employability skill programs may be deeply flawed. Livingston (1996) points out that some empirical research suggests only a Grade 8 education is required to perform the typical factory or office job in advanced industrial societies. Other studies cited by Livingston reveal that since the early 1970s at least a third of the employed North American workforce have work-related skills they could use in their jobs but are not permitted to use.

Evaluation of the Hidden Curriculum

Another phase of this proposed evaluation method identifies the hidden components of employability skills curriculum to consider their potential impact on students and society. Pratt (1995) defines the hidden curriculum as "the conscious or unconscious intentions reflected in the structure of schools and classrooms and the actions of those who inhabit them" (p.29). Schools are generally structured to deliver specified pre-packaged knowledge to students, and thus exercise considerable epistemic authority over them. Coupled with the epistemic legitimacy afforded to schools as necessary socializing institutions, education provides the perfect means to inculcate dominant values and attitudes in future citizens (Althusser, 1973; Bourdieu & Passeron, 1994). Conveying ideology through curriculum does not require a large scale conspiracy on behalf of corporate elites, but only the hidden, largely unspectacular, transmission of prevailing, often widely accepted, assumptions, beliefs, and values to students (Portelli,1993). According to Habermas, ideology typically assumes the form of commonly accepted communication patterns systemically mitigated by social power relations (Eagleton, 1991). By transmitting and legitimating dominant attitudes and values to students, then, the employability skills discourse provides an excellent example of how schools convey ideology to students.

In the career preparedness section of CAPP, the hidden curriculum transmits various norms and values not stated in the formal curriculum document. By presenting the concept of employability skills to students from a functionalist perspective, CAPP legitimates the existing economic paradigm to students. CAPP's functionalist format encourages students to conform passively with market economy values and practices rather than actively assessing their general acceptability. Since the primary stated objective of these programs is to enhance student employment prospects, they also contain the tacit premise that high levels of joblessness result from individual deficits rather than from structural inequalities of opportunity, another indispensable ideological myth in promoting market economy culture. Once again, responsibility for unemployment and underemployment is deflected from its systemic origins, and the market economy practices inflicting widespread job loss are insulated from public criticism.

An analysis of the hidden curriculum related to social engineering curricula should also explore the particular forms of knowledge the formal curriculum validates. Apple and Beyer (1983) contend that ". . . prior to measuring whether or not students are `able' to learn or have learned a particular set of facts, skills, or dispositions, we should want to know whose knowledge it is, why it is organized and taught in this particular way, [and] to this particular group" (p.431). The null curriculum, or what the formal curriculum does not include, may also reveal content bias. A review of CAPP, for example, indicates a complete absence of labour movement history, or indeed any suggested discussion on the role and purpose of labour unions, while corporate attitudes, values and beliefs dominate the document. As part of the hidden or null curriculum, then - in this case what is left out of the formal curriculum - working class knowledge and experience are excluded and devalued, while hegemonic corporate knowledge is both conveyed and legitimated to students.

The Conceptual Evaluation of Curriculum

The third phase in this evaluation approach requires a conceptual analysis of the employability skills discourse contained in the formal curriculum of programs such as CAPP. The purpose of this analysis is twofold: First, many of the so-called skills in the work experience component of CAPP are not skills at all, but are more appropriately categorized as attitudes, values, and dispositions. Under ESP's heading of personal management skills, for example, students are expected to demonstrate "a positive attitude toward change" (CBOC, 1997, n.p.). Identifying such attitudes as skills confuses important conceptual distinctions between the two, and may preempt evaluation of the former's educational and moral appropriateness. Similar to the underlying assumptions supporting employability skills programs, the values, attitudes, and dispositions, once properly classified, are assessed through the critical framework adopted for the evaluation. Secondly, even if the various assumptions supporting employability skills education are judged morally acceptable, serious questions remain regarding the pedagogical efficacy of these programs. A conceptual analysis pointing out fundamental category mistakes that impede student achievement of desired cognitive competencies may reveal that employability skills programs are not only morally suspect, but instrumentally flawed as well.

Evaluating the Interaction between Curriculum and Classroom Culture

Examining context, identifying and critiquing messages conveyed to students through the hidden curriculum, and conceptually analyzing the skills discourse in the formal curriculum are important steps in the assessment process, but an examination of the dynamic interplay between the curriculum and the classroom is also required. These three steps provide insight into the potential interaction between students, schools, and social structure, but structural analyses alone cannot reflect the complexity, uncertainty, and impact of human agency on that interaction. Apple and Beyer (1983) explain: "No social institution, no set of ideological forms and practices, is ever totally monolithic. Students will not necessarily accept what the school teaches and we cannot take for granted that students or teachers are passive vessels who uncritically accept what curriculum documents entail" (p. 432).

Ethnographic research conducted by Lave and Wenger (1996), Wertsch (1998), and Willis (1973) highlights the way in which human agency mediates between individual cognition, and the cultural, institutional and historical context of schools. Collectively, these findings seriously challenge exclusively structural critiques of education, and suggest the need for some form of ethnographic study to acknowledge the complex interchange between curriculum, student culture, and individual cognition. From a reconstructionist perspective, structural critiques that fail to recognize human agency offer little hope of transforming the repressive and reproductive schooling practices they identify. Indeed, evaluations ascribing agency to ideology, corporations and economic systems rather than to teachers and students, and remaining aloofly detached from classroom settings, are themselves socially reproductive. No critical curriculum evaluation is complete, then, without investigating what is taught in the classroom, and considering student reaction to that instruction.

Employability skills programs provide ample opportunities for both teachers and students to apply the curriculum in various unexpected ways. Although critical thinking has been appropriated into the employability skills discourse (Lankshear, 1997), for example, no procedural parameters are typically established for its classroom application. Ethnographic research indicates that even when the supply of learning tools is regulated, their actual classroom application cannot be completely controlled (Lave & Wenger, 1996; Werstch, 1998). Ironically, this may suggest that by adopting critical thinking as an objective, programs such as CAPP also provide the necessary intellectual tool to challenge their credibility as teachers and students might employ the concept to challenge the assumptions supporting employability skills instruction. Regardless, the more salient point is that ethnographic research may identify and report curriculum consequences not knowable through structural analysis alone.

The ethnographic phase begins with compiling a primary record, or thick description, of classroom activities where virtually all speech acts, body movements, and postures are recorded to represent as fully and accurately as possible the interaction between the curriculum and the classroom. The concept of thick description emphasizes the importance of context in understanding student behaviour by "describing the meaning or significance of behaviour as it occurs in a cultural network saturated with meaning" (Eisner, 1977, p. 97). The second step in the ethnographic phase involves speculating on the meanings of events and actions recorded during the compiling of the primary record, a process Carspecken (1996) refers to as "preliminary reconstructive analysis" (p.93). During the reconstructive phase, because of its interpretive quality, a certain degree of subjective analysis occurs, but it attempts to identify behaviour patterns that provide insight into both classroom and student response to the program. Carspecken also advocates dialogical data generation, where students and teachers contribute directly to the data collected through various qualitative research techniques. Their participation is designed to check possible researcher bias, add to the interpretative data, and ensure that teachers and students are not objectified by the ethnographic evaluation process. In an assessment of CAPP, case studies, interviews, or focus groups could be employed to gauge more fully teacher and student reaction to the program.

Critical Evaluation of Curriculum

Social research suggests that society continues to remain firmly structured along race, class, and gender lines (Ballantine, 1997), and the actual chasm between social classes has grown considerably during the last decade (Robertson, 1998). As a matter of moral coherence, social stratification, and any schooling practices operating to reproduce it, ought to be considered ethically inappropriate in a democratic society embracing egalitarian principles. Indeed, the school is rightly conceived of in our society as an institution expected to advance the democratic concept of social justice (Apple, 1990). From a social justice perspective, then, the ultimate goal in any critical curriculum evaluation is determining the extent to which the program under review ameliorates or worsens social stratification and injustice.

In an attempt to address this question, the critical evaluation phase introduces concepts such as social justice, class structure, and gender equality to provide a moral conceptual framework to evaluate the data gathered during the other four stages. Following Apple and Beyer, and Carspecken, critical analysis contains the fundamental assumption that the principal role of education research is challenging all forms of social oppression reproduced through schooling practices. This phase, then, attempts to intermesh the data collected during the other four steps with an existing macro critical theory of social explanation to evaluate the moral appropriateness of programs introduced to improve social and occupational efficiency. Consistent with critical approaches, the level of inference in this step of analysis increases dramatically as the evaluation findings are explained with reference to a social system theory. As Carspecken suggests, "a critical researcher is able to suggest reasons for the experience and cultural forms reconstructed having to do with class, race, gender, and political structures of society" (p.43). Within a neo-Marxist critical framework, for example, the evaluation findings could be interpreted on the basis of whether they serve the needs of the social elite, in this case the corporate hegemony, or actually improve social and vocational opportunities for disadvantaged students (Ballantine, 1997).

Summary

In this paper I have provided an alternative critical evaluation approach designed to highlight both the individual and social consequences of education programs introduced to effect social and vocational change. I have argued that traditional systems management evaluations of such curricula are woefully inadequate since they ignore the fundamental ethical, social and ontological assumptions supporting such programs. In some instances these assumptions may reproduce forms of systemic injustice that are inconsistent with the general social objectives of a democratic egalitarian society. In response to this methodological shortcoming, I have proposed a five phase critical evaluation approach that examines social context, investigates the impact of the hidden curriculum, and conceptually analyzes the employability skills discourse of the formal curriculum. Seeking to avoid an entirely structural critique of the connections between society, schools and students, the evaluation method proposes an ethnographic study to reflect the dynamic interaction between the curriculum and the classroom. Finally, the data collected during the other four evaluation steps are situated within the context of a macro critical theory, and evaluated on the basis of ethical consistency with the fundamental principles of social justice. Classroom teachers should be provided the opportunity to participate in these evaluations since they are especially well-situated to grapple with the impact these programs have on their students. Only by fully understanding the range of potential influences employability skills education exact, however, can teachers fully and properly evaluate the pedagogical effectiveness and ethical appropriateness of programs such as CAPP.

References
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About the Author

Emery J. Hyslop-Margison is a Ph.D. candidate and sessional instructor at the Faculty of Education, Simon Fraser University. His research interests include curriculum theory, corporate involvement in education, and critical theory.

Copyright rests with the author.

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